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Melanie Deziel

TRUTHful Stories: The 5 Keys to Compelling Content

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About the speaker Melanie Deziel

Brand Content Consultant, Speaker and Educator, Melanie is one of world's leading experts on native advertizing. Melanie Deziel has collaborated with Times's T Brand Studio, HuffPost Partner Studio, and Time Inc's portfolio of 35+ media properties, in addition to educating marketers worldwide thanks to her frequent speaking gigs and her newsletter "The Overlap League".

About the talk

The best brand content is up to journalistic standards. Melanie's speech, using TRUTH as an acronym, shares the five keys that brand storytellers and content marketers should keep in mind when creating content that convinces users.

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