As founder and chief optimiser at GetUplift, Talia uses emotion, customer-centric research, and persuasive design to generate more revenues, leads, and sales for businesses.
Recently listed as one of the most influential experts in conversion optimisation, Talia is a conversion optimisation specialist, trainer and keynote speaker who’s taught on stages such as Google, MozCon, Unbounce, GMIC, Search Love and much more.
In her talk, Talia presents several studies from psychology that are relevant for current problems in online conversion, along with successful case studies. She also breaks down a new framework that anybody can use to create messages focused on converting consumers. Thanks to her talk, you’ll learn to design websites and convert your users into ideal customers.